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MBA Workshop

Disclaimer: All course notes are for discussion purpose

MBA Program

In MBA Program, the courses of External Challenge, International Marketing strategy and Asia Pacific Strategic Issue are the core subjects because marketing strategy become international while external environment is a critical factor that we need to consider -" the localization with globalsation factor expecially in Asia Pacific"and" China's access to WTO"






International Marketing Strategy



External Challenge



Strategy Issue for Mgt in Asia Pacific